Tag:advertising=billboard

Description

Advertising billboard (also called a hoarding) is a large outdoor advertising structure, typically found in high-traffic areas such as alongside busy roads.

Group: Advertising

Used on these elements

Useful combination

support=*
size=*
height=*
lit=*
luminous=*
animated=*
sides=*
direction=*

How to map

Create a node at the location of the billboard. Then put the advertising=billboard tag on it. You can add more details about it using these tags:

Technical details
- support=* - what is used to support the billboard (trunk, poles, wall, ground ...)
- size=* - the dimensions of the billboard itself (omitting its support)
- height=* - the height of the billboard (including its support)
- lit=* - is the billboard lit?
- luminous=* - is the billboard luminous?
- animated=* - is the billboard animated? By which method?
- sides=* - how many sides does the billboard have (generally 1 or 2)
Management
- operator=* - the company operating the billboard
- ref=* - the billboard reference
- access=* - can everybody change the content of the billboard?
- land_property=* - who is the owner of the land under the billboard?
Content and visibility
- message=* - the kind of content shown on the billboard
- display_surface=* - the surface dedicated to the display of message (without the frame)
- orientation=* - how is the billboard directed compared to people/traffic flow
- direction=* - how is the billboard directed (using cardinal points)
- visibility=* - how far is the billboard visible?

Common sizes

DIN 683's "18/1 landscape"; 356 cm × 252 cm visible area (roughly 18 ISO A1-sized sheets, hence the name)

Examples

Advertising billboard examples

This section provides examples on how to tag advertising billboard devices.

General description	Attributes keys and values	Comments on attributes
A grounded advertising billboard, supported by a trunk, lit by transmission, animated with winding posters, two sides, installed on public domain. Very common type of advertising device.	`man_made=advertising` `advertising=billboard` `support=trunk` `size=3.6*2.6` `height=6` `luminous=yes` `animated=winding_posters` `sides=2` `operator=JCDecaux` `access=no` `land_property=public` `message=commercial` `display_surface=7` `visibility=area`	`man_made=advertising` : first level attribute, not mandatory, but useful to perform a first search. `support=trunk` : this billboard is grounded on a unique pole, called a 'trunk', by analogy with a natural tree, this type of device is sometimes called an 'advertising tree'. `size=3.6*2.6` : the total dimensions of the device are 3.6 m. width on 2.6 m. height, including the frame, but not including the support. `height=6` : the maximum height of the highest part of the device is 6 m. `luminous=yes` : this device is lit by transmission, from the inside, it is luminous. `animated=winding_posters` : three posters are successively displayed on each side, therefore 6 different advertising 'faces' are presented on this device. `sides=2` : the device has two sides. `operator=JCDecaux` : name of operator is displayed on front of device. `access=no` : to indicate that nobody can display posters on this device, except the operator. `land_property=public` : to indicate that this device is installed on the public domain, pavement of public street. `message=commercial` : message displayed is commercial advertising. `display_surface=7` : the poster dimensions are 3.2 m. width on 2.2 m. height, therefore the display surface is 7.04 m². `visibility=area` : this device is visible from several directions, and from more than 50 m.
A grounded advertising billboard, supported by two poles, not lit, not animated, two sides, installed on private property. Very common type of advertising device.	`man_made=advertising` `advertising=billboard` `support=poles` `size=43` `height=6` `lit=no` `animated=no` `sides=2` `operator=` `access=no` `land_property=private` `message=commercial` `display_surface=12` `visibility=area`	`man_made=advertising` : first level attribute, not mandatory, but useful to perform a first search. `support=poles` : this billboard is grounded on two poles. `size=43` : the total dimensions of the device are around 4 m. width on 3 m. height, including the frame, but not including the support. `height=6` : the maximum height of the highest part of the device is 6 m. `lit=no` : this device is not lit. `animated=no` : this device is not animated. `sides=2` : the device has two sides. `operator=` : name of operator is displayed on front of device. `access=no` : to indicate that nobody can display posters on this device, except the operator. `land_property=private` : to indicate that this device is installed on a private property. `message=commercial` : message displayed is commercial advertising. `display_surface=12` : the poster dimensions are around 4 m. width on 3 m. height, therefore the display surface is around 12 m². `visibility=area` : this device is visible from several directions, and from more than 50 m.
A wall advertising billboard, supported by a wall, installed on a private wall. Very common type of advertising device.	`man_made=advertising` `advertising=billboard` `support=wall` `size=2.4*2` `height=5` `lit=no` `animated=no` `sides=1` `operator=PAP` `access=no` `land_property=private` `message=commercial` `display_surface=4` `visibility=street`	`man_made=advertising` : first level attribute, not mandatory, but useful to perform a first search. `support=wall` : this billboard is supported by a wall. `size=2.4*2` : the total dimensions of the device are around 2.4 m. width on around 2 m. height, including the frame, but not including the support. `height=6` : the maximum height of the highest part of the device is 6 m. `lit=no` : this device is not lit. `animated=no` : this device is not animated. `sides=1` : the device has one side. `operator=PAP` : name of operator is displayed on front of device. `access=no` : to indicate that nobody can display posters on this device, except the operator. `land_property=private` : to indicate that this device is installed on the private domain. `message=commercial` : message displayed is commercial advertising. `display_surface=4` : the poster dimensions are around 2 m. width on around 2 m. height, therefore the display surface is around 4 m². `visibility=street` : this device is visible from along the street, and from more than 10 m.
A mast, with billboards on one or more levels, aligned in 3 directions. The billboards are attached to the mast or a cantilever. The mast can be on private or public land. The billboards can be seen from a very long distance. Due to the height of the mast and the size of the panels, the tower can serve as a guide when approaching the shopping park.	`man_made=advertising` `advertising=billboard` `support=mast` `direction=0–360` `lit=yes` `luminous=no` `access=no` `message=commercial` `sides=3` `visibility=area` `height=` `operator=` `land_property=*` `animated=no`	`man_made=advertising` : first level attribute, not mandatory, but useful to perform a first search. `advertising=billboard` `support=mast` : the billboards are attached to the mast or a cantilever. `direction=0–360`: the billboards can be seen from all directions. `lit=yes` : the billboards are lit. `luminous=no` : the billboards themselfes will not light up. `access=no` : to indicate that nobody can display posters on this device, except the operator. `message=commercial` : messages displayed are commercial advertising. `sides=3` : the billboards can be seen from all directions `visibility=area` : the billboards can also be seen from a very long distance. `height=` : the maximum height of the highest part of the device `operator=` : name of operator or owner if known. `land_property=*` : whether the mast is on public or private land. `animated=no` : the billboards are not animated.

Rendering

See Key:advertising#Software support for a list of software or websites supporting this tag.